Sustainability, Social Handles, Emotional Marketing, and Commitment to Clarity are the New Trends in Packaging Usually when we reflect on...

Is It Time to Update Your Product Packaging? When was the last time your product packaging designs got an update? When the success of...

Our Favorite 5 Halloween Packaging Designs We probably all have fond memories of Halloween as kids. Memories of getting dressed-up and of...

What are the benefits of working with a small design agency? When it comes to choosing a design agency to bring your brand’s vision to...

Consumers Want Sustainable Packaging Today’s consumers are becoming more and more aware of not only the products inside the packaging...

So, you have decided to start a new business! Congratulations! One of the most exciting things when you begin a new business is creating...

Similar to naming a food product, when creating packaging for a food product you should first consider who your audience will be. The...

Naming a food product may seem like an overwhelming task, but it can actually be quite fun - and simple - once you understand a few key...

Craft strong brand guidelines for an iconic visual identity What makes a brand highly recognizable, distinctive, and iconic? It starts...

How the right brand color palette creates better buyer experiences Creating a strong and cohesive brand strategy is pivotal to standing...